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Entries Tagged as 'advertising'

dLook Gets Social

May 10th, 2010 · 1 Comment

Since dLook launched in 2006, we’ve been leading the market in adding new functionality to the traditional directory product. We launched with a quoting facility and discount coupons and went on to pioneer business reviews, adding features like mobile search, mapping, image gallery, pdf uploads and YouTube embedded videos along the way. We’ve seen phenomenal [...]

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Tags: advertising · business directory · directory advertising · dLook

Cheap Advertising

July 13th, 2008 · 3 Comments

What is cheap advertising? Or for that matter define cheap? If you were to spend $1 on advertising for a $0 response is that cheap? Or, if you were to spend $100 on advertising for a $100 result, is that cheap advertising? Perhaps you might spend $500 on advertising for a $10,000 result. Now THAT’S [...]

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Tags: advertising · online marketing seminars

A Sign of the Times?

January 24th, 2008 · 2 Comments

In a sad but predictable story on the Sydney Morning Herald website today, ACP’s chief executive Scott Larson announced today that Australia’s longest running magazine “The Bulletin” will close down after 128 years of publication. The article quotes a serious fall in circulation numbers due to younger readers increasingly using the internet to source information, [...]

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Tags: advertising · business directory · directory advertising · dLook

Mattress Sanitising – when customer service is appreciated

September 23rd, 2007 · No Comments

One thing that often gets lost in larger organisations is one-on-one, prompt customer service. We do like to pride ourselves on providing that at dLook. It’s especially nice when you get appreciative feedback from a customer, like Ian Hatch, who recently listed his Lithgow based mattress sanitising business on dLook. HI, NEVER BEFORE HAVE I [...]

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Tags: advertising · google · testimonial

Update on our Discount Coupon Blog

September 22nd, 2007 · No Comments

August 2007 saw the introduction of the dLook Discount Coupons as part of our business directory website. As some of you might know, it is an updated version of the original dLook News Blog. It was with some trepidation that we made the change, as the News Blog was travelling very nicely. But as the [...]

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Tags: advertising · business directory · directory advertising · discount coupons

58% of Australian Households are Online

June 28th, 2007 · 1 Comment

Results from the 2006 Census have shown that 58% of Australian households have internet access. Given that the population of Australia is 19,855,289 (living in 7,986,165) households, this indicates that 11,516,018 Australians had access to the internet (as at August 2006). This was also reported by the Sydney Morning Herald. Furthermore the results showed that [...]

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Tags: advertising · australia